Every Thursday since COVID began, my brother and I have been catching up on Zoom. Sometimes, my 13-year-old niece joins. Last week, she hopped on, and we ended up having a marketing conversation, a topic I love to explore. Demographic Buckets Based on Date of Birth We chatted about demographics and she shared her perspective […]

As 2025 approaches, staying visible in local searches will be essential for your business’s success. Google’s local search algorithms are always evolving, making it important to focus on the key factors that drive results. Here’s your Local SEO Cheat Sheet for prioritizing what’s MOST important attract more local customers. 1. Optimize Title and Description Tags […]

49% of small businesses fail within five years—often due to avoidable mistakes. Discover how a strong marketing strategy can help overcome common pitfalls like cash flow issues, market clarity, and inconsistent planning. Don’t leave your business success to chance!

There’s a Big Opportunity in Wilmington for Local Businesses! The Wilmington metro area is a standout in the nation for annual growth, consistently ranking high for rapid expansion. This trend brings both advantages and challenges to small business owners. With the year-round population growing steadily, the opportunities for local Wilmington businesses are brighter than ever, […]

This is part two of a five-part series intended to help a local small business owner understand how to attract local customers with a local search marketing strategy. Each blog post in this five-part blog series will document a part of the local search strategy I have developed for local businesses to rise to the […]

This is part one of a five-part series intended to help a local small business owner understand how to attract local customers with a local search marketing strategy. Each blog post in this five-part blog series will document a part of the local search strategy I have developed for local businesses to rise to the […]

[et_pb_section fb_built=”1″ admin_label=”Header” _builder_version=”4.16″ custom_margin=”||||false|false” custom_margin_tablet=”” custom_margin_phone=”” custom_margin_last_edited=”on|phone” custom_padding=”150px||1px||false|false” global_colors_info=”{}”][et_pb_row column_structure=”1_2,1_2″ custom_padding_last_edited=”on|tablet” _builder_version=”4.16″ background_enable_color=”off” custom_margin=”||||false|false” custom_padding=”52px|40px|54px||false|false” custom_padding_tablet=”40px|40px|40px|40px|true|true” custom_padding_phone=”23px|0px|23px|0px|false|false” background_last_edited=”on|desktop” background_color_gradient_stops_tablet=”#2b87da 100%|#29c4a9 100%” background_color_gradient_start_position_tablet=”100%” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.16″ global_colors_info=”{}”][et_pb_image src=”https://topofsearch.com/wp-content/uploads/2023/11/topofsearch_october2023-108.jpg” alt=”Local Search Marketer Anna Curry” title_text=”topofsearch_october2023-108″ _builder_version=”4.22.2″ _module_preset=”default” global_colors_info=”{}”][/et_pb_image][/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.16″ global_colors_info=”{}”][et_pb_text _builder_version=”4.17.4″ text_font=”|300|||||||” text_font_size=”16px” text_line_height=”1.9em” link_font=”|700|||||||” link_text_color=”#DB4437″ header_font=”Oswald|700|||||||” header_text_color=”#165872″ header_font_size=”4vw” custom_margin=”0px||||false|false” custom_margin_tablet=”0px|||0px|false|false” custom_margin_phone=”0px||||false|false” custom_margin_last_edited=”on|desktop” custom_padding=”|0px||0px|false|false” custom_padding_tablet=”|0px|||false|false” […]